- SPECIAL REPORT: CRAFTS' IMPACT ON THE U.S. ECONOMY -- THE CODA SURVEY RESULTS ARE IN
Find out the impact American craft has on our national economy in the results of this landmark study, launched by the Craft Organization Directors Association (CODA), that has been more than two years in the making. Included are personal commentaries from those people responsible for the survey's creation on the survey's development process and what the results will mean to you, your craft business and the entire crafts field.
Also, The Crafts Report's contributor Diana Lambdin Meyer provides an in-depth update on how states across the U.S. are using craft in economic development and tourism promotion programs.
- Booth Business: Your Pre-Show Checklist
Getting ready for a show can be hard enough in terms of inventory building, pre-show promotion, and updating your booth. Add in packing your inventory, promotional materials, booth display and setup tools, and your clothes and personal items, and you've got yourself quite a task. With so many things to remember to do before the show and to bring to the show, it's no wonder there are so many things we forget. Booth design and marketing expert Bruce Baker's May column can help you leave home with everything you need.
- Crafts Photography
Many more photographic options are available today than ever before, from digital images, to prints and slides, or color prints made from color slides, or slides made from prints, etc. And there are many applications for which craftspeople need photos -- from brochures, to jury slides to publicity to Web sites. How do you know which types of photos work best for which applications? In the May issue, crafts photographer Steve Meltzer offers practical tips that can help you sort through all the options.
- Craft Retailer: Choosing a Security System
Everyone thinks, "It won't happen to me." But robberies do happen, and many thieves appreciate the value of the work that fills your gallery. Crafts retail columnist Grace Butland provides information you can use in finding the right security system for your craft shop or gallery to help make sure your shop is not at risk.
- Regional Profile: Delaware, New Jersey and Pennsylvania
The May issue's "Regional Profile" features galleries and shows in the Tri-State Region. Find out what's selling and what types of work gallery owners in this region are seeking out.
- Insight: Jewelry
Next month's "Insight" section provides marketing tips from jewelry artists, resources, and statistics. Find out how much money other jewelry artists are making each year, how much they spend on tools and materials, whether or not they sell online, and more.
- Studio Issues: Metal
The May Studio Issues column will address health and safety issues metal artists face in their studios. Find out how to minimize hazards and maximize efficiency.
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